This is one of the primary reasons why B movie posters are often superior toĬurtain, we can easily isolate the image area (photograph/hand/knife) and The poster that the film really deserved, and in other posts I’ve argued that Such constraints often limited the designer’s ability to make Names appear above the title and in a certain size, color, or position relative Illustrates the problem often found in posters for prestige productions fromīig directors and major stars: contractual obligations requiring that star’s I wanted to open with it (even though I do so at the expense of Strangers on a Train) because it Poster, but it certainly lacks the sense of hierarchy found in better designs. Has been recognized with more than 300 national level awards, and my book, Film Noir 101 – The 101 Best Film NoirPosters of the 1940s and 1950s was just published by Fantagraphics Books. Graphic design professor with twenty years experience, my personal design work Subjective, my qualifications as a design evaluator aren’t too shabby. Of design and advertising to grasp because they’ve never really thought about This is sometimes difficult for those outside
Posters are meant to sell tickets aestheticsĪre often secondary to this goal.
No otherįormats, or posters from non-English-speaking countries are considered (applesĪnd oranges, you know?) 3) I evaluate using several criteria, primarily theĬommunicative effectiveness of the design. Solely on their design merits this is not a ranking of the films themselves.Ģ) I only rank American (and in this case, British) one-sheet posters. The site, feel free to read my design thoughts or just check out the images! As for the rules I set for myself, here’s the straight dope: 1) The posters shown here are ranked based
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